Today’s WASDE reduced the outlook for red meat and poultry production by 0.2 percent from August based on a lower outlook for red meat and a forecast of higher poultry production. The forecast for 2022 stays the same. The beef production forecast was lowered by half a percent compared to the August report. Despite higher expected cow slaughter, USDA is projecting reduced slaughter of steers and heifers and harvest at lighter slaughter weights. Worth noting for context, however, is that the reduction in weights is relative to the current trend. Yesterday, USDA released the final official carcass weights for the last week of August, it was down 2 pounds from the previous week to 901 pounds – which is still the second heaviest wei...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...