Aggies See China Pain China has been the top market for U.S. agriculture since 2020 and its share in some products is overwhelming. For this reason, a coalition of agriculture groups wrote to the Congress’ U.S. Select Committee on the Chinese Communist Party asking that the Middle Kingdom not be denied Permanent Normal Trade Relations (PNTR). The Select Committee is looking at the entire trading relationship, including the de minimis threshold. Former President Donald Trump led the attack on China’s skewed trading policies and now his successor, President Biden, and most of the Congress are focused on the damage it imposes on American industries. They are not much focused on the benefits of the relationship because it lacks a b...
A pika (/ˈpaɪkə, ˈpiːkə/ PY-kə, PEE-kə[3][4]) is a small, mountain-dwelling mammal native to Asia and North America. With short limbs, a very round body, an even coat of fur, and no external tail, they resemble their close relative the rabbit, but with short, rounded ears.[5] The large-eared pi...
Lobelia (/loʊˈbiːliə, lə-/[4][5][6]) is a genus of flowering plants in the family Campanulaceae comprising 415 species,[7] with a subcosmopolitan distribution primarily in tropical to warm temperate regions of the world, a few species extending into cooler temperate regions.[8] They are known g...
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From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.