All that Glitters Is Not Gold Chief U.S. Agriculture Negotiator Doug McKalip spoke at the Minnesota Farmfest this week and said “a lot of effort” will be put into opening India’s market for U.S. agricultural products. Good, because it will take a lot of effort, and more. He and the Biden Administration are correct that the Indian market is appealing, but in the same way that pyrite (fool’s gold) is to a novice. It is the world’s fifth largest economy headed to be number three by 2030. India has compelling demographics, over 100 million are college educated and there is a proven record of manufacturing prowess. At the same time, 60 percent of the population works in agriculture and many of them are poor...
A pika (/ˈpaɪkə, ˈpiːkə/ PY-kə, PEE-kə[3][4]) is a small, mountain-dwelling mammal native to Asia and North America. With short limbs, a very round body, an even coat of fur, and no external tail, they resemble their close relative the rabbit, but with short, rounded ears.[5] The large-eared pi...
Lobelia (/loʊˈbiːliə, lə-/[4][5][6]) is a genus of flowering plants in the family Campanulaceae comprising 415 species,[7] with a subcosmopolitan distribution primarily in tropical to warm temperate regions of the world, a few species extending into cooler temperate regions.[8] They are known g...
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From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.