British Prime Minister Rishi Sunak has proposed that anyone turning 15 years of age or younger in 2024 will be banned forever from purchasing cigarettes. Eash year, the age restriction will be raised by one year. The bill also makes vapes less appealing. The goal is to start the first generation that is not hooked on smoking. A similar effort to ban tobacco products was withdrawn last year in New Zealand. Even without such Draconian approaches, cigarette consumption has fallen in many parts of the world. In the U.S., the smoking rate has fallen by 72 percent from 41 percent in 1944 to currently 10 percent. In response, the area planted to tobacco in the U.S. has fallen by 80 percent since its peak in 1997. Farmers have switched to pr...
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.