Russian Grain Markets: 20-24 July 2020 Wheat prices on the domestic market hit bottom and started growing in some regions. Meanwhile, on the export market milling wheat average 2020 yield price remained at $210/MT FOB Black Sea. The average purchase price didn’t change either and amounted to RUB 13,500-13,600/MT. 2020 feed barley average export price grew to $189/MT FOB Black Sea, purchase price remained at RUB 11,100/MT CPT-port Black Sea. Feed corn average export price didn’t change and amounted to $184/MT FOB Black Sea. Geographically 3rd grade soft milling wheat prices decreased in the Central region (-RUB 135/MT), Black Soil (-RUB 50/MT), Ural (-RUB 340/MT) and Siberia (-RUB 85/MT), but grew in Southern (+RUB 350/M...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.