Friday’s CFTC report showed continued selling activity from managed money funds in the grain and oilseed sector. The action was expected, given the weakness in futures over the past few weeks and funds’ positions as of last Tuesday were in line with expectations. In the soy complex, funds nearly doubled their short position in the soybean market and added one-third to their short soymeal position, which now sits at a new five-year seasonal record. Funds were net sellers in soyoil through Tuesday, but ...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.