Friday’s CFTC report showed funds expanding long positions across the major ag futures contracts for the fifth straight week. Funds added 95,000 contracts to their all-ags net long position, with buying in the soy complex driving about two-thirds of the increase. The soy complex saw bullish trends last week as ...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.