One of the significant impacts of the COVID pandemic was its effect on the balance of food demand between retail grocery and food service. This was particularly seen in certain categories in 2020, such as dairy, meat and poultry, seafood, and some produce. Some was made up with renewed retail demand (seafood, meat, and cheese), some through carryout (certain types of meat and cheese – think fast food drive through and home delivery pizza), and some remained out of balance. The most recent survey from the Energy Information Administration (EIA) on household energy use, including kitchen appliance ownership and use, shows a baseline benchmark on home cooking. The EIA survey is conducted every four or five years – the recently rel...
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.