The National Oilseed Processors Association released a study today on the impact of COVID-19 on soybean crushers and farmers. The study shows that the value of soyoil dropped $1.5 billion from January through June, a 17.5 percent decline; meal dropped $220 million, which was a 1.4 percent decline. The estimated breakdown between oil use for biodiesel and food use through June from the January baseline showed a $781 million drop in value from lost domestic biodiesel demand and a $911 million dollar drop in food use demand, offset by a $192 million increase in biodiesel exports. The silver lining to the cloud, however, was biodiesel production continued and cleared the market for soyoil. Heavy vehicle traffic dropped less during COVID...
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.