Chicago futures have major agricultural commodities at some of their weakest prices in years and yet exports do not seem to be responding to their appeal. In part this is because the U.S. dollar index has climbed from 88.67 in January 2018 to 102.82 on 18 March of this year – effectively a 16 percent increase in the export tax. However, the dollar alone does not explain the downbeat situation since competitive global demand is an even stronger component. Over the past five decades, the dollar has an average R2 of -0.43 but during years when the dollar is strong and global surplus stocks are concurrently, there is an outsized impact. In 1979, when global stocks were down 43 percent, U.S. corn exports soared despite the dollar. In 2012...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...