Regional News Ukraine’s all-grain exports are down 1 percent YTD through February at 29 MMT. February shipments fell 40 percent from the same month in 2024 and totaled 3.2 MMT. The EU Commission lowered its forecast of the bloc’s total grain production for 2024/25 to 255.2 MMT due to reductions in wheat, barley, and corn estimates. Farmers in the EU are taking advantage of warmer weather over the weekend and this coming week to execute fertilizing and some other field prep for 2025. This has reduced farmer selling across a host of commodity markets. Milling Wheat Global wheat markets were mostly lower last week with the U.S. futures market leading the way and Matif and London futures following. U.S. SRW w...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.