Exports for August 20-26, 2021 Wheat: Net sales of 295,300 metric tons (MT) for 2021/2022 were up noticeably from the previous week and up 15 percent from the prior 4-week average. Corn: Net sales reductions of 300,800 MT for 2020/2021--a marketing-year low—were greater than the previous week, but down noticeably from the prior 4-week average Soybeans: Net sales of 68,200 MT for 2020/2021 were down 9 percent from the previous week, but up 9 percent from the prior 4-week average. Soybean Cake and Meal: Net sales of 17,700 MT for 2020/2021--a marketing-year low--were down 71percent from the previous week and 82 percent from the prior 4-week average. Soybean Oil: Net sales...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.