Food product label claims are an important aspect of food product marketing, and a standard that is constantly evolving. In the early 1990s, nutrition was the focus, and particularly the reduction of fat content in foods. The result was that hard candy made primarily from sugar could include the label claim “fat free.” Then in 2015, there was the Food and Drug Administration’s (FDA) voluntary GMO labeling guidance. Now, the focus is on sustainability and environmental claims. The Federal Trade Commission (FTC) issued the “Green Guide” for labeling initially in 1992, then revised them in 1996, 1998, and 2012. Currently, the guidelines are being updated again. As consumers look for more “green&...
A pika (/ˈpaɪkə, ˈpiːkə/ PY-kə, PEE-kə[3][4]) is a small, mountain-dwelling mammal native to Asia and North America. With short limbs, a very round body, an even coat of fur, and no external tail, they resemble their close relative the rabbit, but with short, rounded ears.[5] The large-eared pi...
Lobelia (/loʊˈbiːliə, lə-/[4][5][6]) is a genus of flowering plants in the family Campanulaceae comprising 415 species,[7] with a subcosmopolitan distribution primarily in tropical to warm temperate regions of the world, a few species extending into cooler temperate regions.[8] They are known g...
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From WPI Consulting
Weighing in on strategic realignment
WPI’s team was retained by the governing board of a U.S. industry organization to review a decision, reached by vote, to invest significant assets into the development and management of an export trading company. WPI’s team conducted a formal review of this decision and concluded that the current level of market saturation would limit the benefits of the investment. Based on WPI’s analysis and recommended actions, the board subsequently reversed its decision and undertook a strategic planning effort to identify more impactful investments. On behalf of numerous clients, WPI has not only assisted in identifying strategic paths but also advised their implementation.