Media reports indicate that green pea powder is a hot new commodity as it serves as a protein source for plant-based alternatives to meat. However, U.S. green pea production for processing appears to be in decline rather than increasing. Moreover, imports are minimal so that is not a new source of supply. Instead, it appears that any new demand is merely stabilizing what has been a declining market since the late 1990’s. It may also reflect the circumstance for many other highly publicized products wherein distribution is a mile wide but only an inch deep. ...
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...
From WPI Consulting
Communicating importance of value-added products
Facing increasing pressure to quantify the value of export promotion efforts to investors, a U.S. industry organization retained WPI to develop a quantitative model that better communicated the importance of exports. The resulting model concluded that value-added meat exports contributed $0.45 cents per bushel to the price of corn, increasing support for that sector’s financial support of WPI’s client. In addition to serving the red meat industry with this type of analysis, WPI has generated similar deliverables for the U.S. soybean and poultry/egg industries.