As India's milk demand rises for many reasons, the sourcing of good, quality milk is one of the main concerns for the large dairy processing companies as small and marginal dairy farmers still account for 70-80 percent of total  production. Dairy Sector Requires More Investment in Backward Linkages India's National Dairy Development Board's (NDDB) key strength has been creating a milk grid for procuring milk from small farmers in rural areas and making it available in the urban consumption centers. As milk demand rises for reasons including population growth, higher disposable income and changing lifestyles, etc., the supply has also increased, but not to the extent of demand. The sourcing of good, quality milk is one of the main con...