The USDA and the Department of Health and Human Services (HHS) recently released the 2025 Dietary Guidelines for Americans (DGA). The headline developments were a direct reversal of the 2015 guidelines, which were the first to not include a recommendation to consume meat based in part on sustainability criteria and subsequently created a political firestorm. The 2025 guidelines – which were delayed due to the government shutdown were announced yesterday –fully included red meat and poultry, calling on consumers to “prioritize protein at every meal”. The new guidelines recommend protein serving goals of 1.2 to 1.6 grams of meat and vegetable-based protein per kilogram of body weight per day. Health and Hum...
Weighing in on strategic realignment
WPI’s team was retained by the governing board of a U.S. industry organization to review a decision, reached by vote, to invest significant assets into the development and management of an export trading company. WPI’s team conducted a formal review of this decision and concluded that the current level of market saturation would limit the benefits of the investment. Based on WPI’s analysis and recommended actions, the board subsequently reversed its decision and undertook a strategic planning effort to identify more impactful investments. On behalf of numerous clients, WPI has not only assisted in identifying strategic paths but also advised their implementation.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...