The futures market ended the day with weakness where there had been strength as in lean hogs and soyoil, and strength where there had been weakness, such as corn. It had opened higher as predicted, though it might not have been for all the right reasons. There continues to be a lot of enthusiasm over a U.S. – China trade deal. Reality was brought forth when White House economic advisor Larry Kudlow cautioned that it will still be dependent on markets and prices. This basic truth seems more recognized in the corn market than perhaps in wheat. Any strength in the corn market can only be because there is disbelief that USDA is even near the final production number for a challenged growing season. Moreover, the “real” n...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.