The CBOT was mostly higher on Wednesday, led by rallies in corn and wheat that broke their Friday (post-WASDE) highs. Milling wheat stocks are tightening around the world, fueling the rally, and little cash selling in the U.S. has allowed corn to rally easily. Soybeans were mixed but slightly higher as bearish fundamental news mixed with spillover buying from the grain markets. Higher crude oil futures helped buoy ag markets as well. Funds are thought to have secured 15,000 contracts of corn futures and 8,000 contracts of wheat along with 6,000 contracts of soybeans. A major theme of today’s trade was higher crude oil offering support to outside markets, including the CBOT. Crude oil rallied and traded over a short-term trendli...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.