Yesterday’s Crop Conditions report featured worse-than-expected declines and sparked an overnight and early morning rally in CBOT futures Tuesday. Corn, wheat, and soybeans all jumped out to strong gains early in the day, but those gains faded through the afternoon for corn and wheat, with the latter commodity ending mostly lower for the day. Funds are still not interested in chasing rallies after having just exited a massive long position and with the general trend of world grain markets being that of moving towards more ample supplies. Production and yield risks certainly exist here in the U.S., Europe, and elsewhere, but the situation is nowhere near as tight as it once was. Consequently, funds and commercials seem to be content st...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.