For a WASDE report that confirmed record-large corn and soybean yields, futures’ reaction to the data was relatively muted. Those hoping for a festival of bearish numbers were disappointing as USDA moderated the impacts of larger yields with reductions in 2023/24 carryout and modest – if any – demand side adjustments for the new crop years. Similarly, those hoping for a surprise bullish report found the data lacking with ending stocks remaining near recent or historically high levels, especially for soybeans. Consequently, it was unsurprising that the markets traded both sides of unchanged following the report before corn and soybeans settled higher in continuation of their recent swings. Wheat futures settled a few pennie...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.