The CBOT was strictly focused on the August WASE in Friday’s trade. Price action before the USDA’s noon report featured quiet, weaker spread trade and wheat fell 11-17 cents while corn and soybean futures pushed higher. The report itself was within the range of pre-report estimates, but several points (e.g., U.S. corn yields and wheat ending stocks) were on the extremes of analysts’ estimates. That lent the report an air of holding surprises, even if most key figures were within the expected range. Perhaps the biggest reaction to the August WASDE, as is always the case with this report, is the fact there is large potential for change in future WASDEs, based on challenging growing conditions in the U.S., EU, and Argentina.&...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.