The CBOT was sharply higher for the day with wheat leading the day’s rallies. Wheat futures jumped higher on news that Russia might ban wheat and sunflower oil exports to support local prices. In addition to possibly banning wheat and sunflower oil exports, Russian officials indicated the country would “consider” increased purchases into its state reserves programs by up to 10 MMT. That would be more than triple the 2022 reserve buying program of 3 MMT. After that news broke, wheat futures surged as much as 40 cents on active short covering and commercial buying. Corn futures followed wheat higher but had their own support from another 200+ KMT corn sale to China and threatening weather in Brazil. Amid that backdrop...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.