Weather Disrupts Argentine Corn Harvest Heavy rains have compounded weeks of high humidity in Buenos Aires province, marking July as the wettest in the core region in 40 years. While the improved soil moisture will be beneficial for corn planting that’s set to begin in about a month, it creates complications for ongoing harvests. Due to excess moisture, significant volumes of corn remain unharvested, especially in central and southern Buenos Aires. Corn normally harvested weeks ago is still in the field. Persistent rainfall has rendered roads impassable and kept grain moisture levels near 18 percent —roughly four points above commercial thresholds. Farmers with equipment are harvesting and are incurring additional drying c...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.