At the moment, present global prices in the soy complex do not offer favorable margins for Brazilian and Argentine market participants. This basically means that the global soybean market belongs to another origin from October until January or until prices increase. Wheat The marketing of Argentine wheat appears to be coming to an end. It is estimated that there are no more than 70,000 MT of unsold wheat export licenses, which all seem to be controlled evenly by the small domestic exporters and the large multinational firms such as ADM, Bunge, Cargill and Dreyfus (ABCD). This available volume is rather limited when considering that Brazilian millers have their demand uncovered for the October-December period. Argentina's new crop producti...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.