Regional Updates MEDITERRANEAN/MIDDLE EAST/NORTH AFRICA/AFRICA – MEA REGION Turkey reports it will allow the export of both corn and durum wheat this year due to the bumper crop for both grains. Exports licenses have already been issued for durum wheat with corn licenses pending. According to trade reports, the highest past export levels seen were 754,000 MT of corn in 2017 and 84,000 MT of durum in 2021. However, reports say that the corn exports in 2017 were mainly re-exports of imported corn. Egypt’s wheat reserves are reported at six months consumption, including the latest purchase of 360,000 MT. Egypt’s Suez Canal handles an average of 72 vessels per day with the total for 2022 reaching 25,887 vessels and a total...
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Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.