The Pew Research Center has attracted a lot of ink for its analysis of losses to middle income earners from the pandemic. Its data, derived from World Bank and IMF numbers, show the greatest loss of the middle class in South Asia, followed by East Asia. The advanced economies saw growth in the middle class even as it saw losses in higher income earners. Growth in the middle class was seen as the source for increased export sales of U.S. agricultural export products. However, Pew’s data on losses in that cohort are not fully reflected in U.S. export data. U.S. agricultural exports to South Asia, the biggest middle-income loser, are down slightly year to date since October but gained 1.1 percent in 2020 despite the pandemic. This could...
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.