THE OPEN March beans: 3 higher March meal: 2.10 higher March soyoil: 1 higher March corn: 1/2 higher March wheat: 2 1/2 higher The markets opened as expected with bean prices trading to new highs with the move up on further short-covering activity, while longs booked profits in wheat and soyoil. More business announcements before the open and more tariff reductions from China paving the way for a signing agreement in early January helped to maintain a higher path. It was announced before the open that China purchased 126,000 mt of beans for the 2019/20 marketing year. Additional announcements were that USDA changed the destination for 225,500 mt of beans from unknown t...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.