Punishing Good Deeds In an adjacent analysis piece, we conclude that the big digital companies have proved their value through this virus crisis, enabling a part of the workforce to stay productive while keeping children and teachers connected, and preventing people from becoming socially isolated. However, the EU’s Economy Commissioner, Paolo Gentiloni, draws the opposite conclusion. He looks at the economic recession and reportedly said, “What is clear from the European Union point of view is that we need a digital taxation…” While his goal is to get the FAANG companies to pay for Europe’s virus related-spending spree, the positive contribution to the state’s balance sheet has the direct opposite impa...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...