California is by far the largest tomato producing state with Florida far behind. However, California processes most of the tomatoes, leaving Florida’s production more subject to the impacts of trade. U.S. fresh tomato imports have been increasing at about 0.4 percent per year, with Mexico and Canada the primary suppliers. However, thus far in 2022 (January – July), fresh tomato imports are up 1.4 percent. This has caused an outcry from the Florida growers directed at Mexico. Hothouse tomatoes are the largest category of imported tomatoes but are a Canada specialty. The data for this type thus far in 2022 is incomplete. Roma is the second largest type imported, and they are down thus far in 2022. Grape tomatoes are the thi...
Weighing in on strategic realignment
WPI’s team was retained by the governing board of a U.S. industry organization to review a decision, reached by vote, to invest significant assets into the development and management of an export trading company. WPI’s team conducted a formal review of this decision and concluded that the current level of market saturation would limit the benefits of the investment. Based on WPI’s analysis and recommended actions, the board subsequently reversed its decision and undertook a strategic planning effort to identify more impactful investments. On behalf of numerous clients, WPI has not only assisted in identifying strategic paths but also advised their implementation.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...