The situation in Canada is far worse than in the U.S., and all of this has prompted much talk about how long the logistical problems will last. Some are even suggesting comparisons to the problems in Brazil.Rail logistics across the Northern Plains and Canada have been a real mess since last fall. The situation in Canada is far worse than in the U.S., and all of this has prompted much talk about how long the logistical problems will last. Some are even suggesting comparisons to the problems in Brazil, but that is taking it a bit too far. Most people want to singularly blame the rapid expansion in oil shipments by rail for the issues and delays in shipping anything else. This situation was caused by several factors that started over a year a...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.