White House press secretary Karoline Leavitt says that the Administration is still on track to impose a 25 percent tariff on Canada and Mexico this Saturday, unless they take undefined steps on immigration and drugs, and the President is still thinking about imposing a 10 percent tariff on China, and maybe an overall 2.5 percent tariff. Retaliation from trading partners is likely to be immediate, and to be directed against U.S. agricultural exporters. Then again, everything has a caveat, and as in the case of this past weekend’s diplomatic spat with Colombia, threats tied to specific performance criteria are more efficacious. Europe has its own uncertainties. U.S. Secretary of State Marco Rubio skipped a video meeting with EU fo...
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.