A Trump administration agriculture official addressed a meeting of private sector industry representatives today and made several notable points. Trump Ag Speaks A Trump administration agriculture official addressed a meeting of private sector industry representatives today and made several notable points:New Ideas: This administration is not afraid of agitating opposition, which opens the door to many new policy approaches. Ideas are welcome.Sound Science: Agencies work hard to develop science or economic-based policy positions, and they should then be active in defending those standards. The inference is to animal agriculture and biotechnology as well as a direct criticism that former USDA Secretary Tom Vilsack failed to aggressively ta...
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.