War of Words The U.S. and China never miss a chance to criticize the other in international fora and that includes meetings in Geneva. At the WTO’s 15th trade policy review of the U.S., Chinese Ambassador Li Chenggang said, "Clearly, the United States is a destroyer to the multilateral trading system." That is rich coming from China, a country that used significant government policies and subsidies to become the world’s largest exporter. The U.S. supports the trading system by importing 17.6 percent of all traded goods and services, more than any other country and 17 percent more than China. The EU was more supportive, crediting Washington with playing a defining role in shaping the global trading system, which is...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.