This past Friday (20 September), we followed the interpretation of most by adding: 1) The cancellation of U.S. farm visits by Chinese officials, plus 2) President Trump saying that he wants a complete trade deal with China, not just agricultural commodity buying, and he doesn’t need the deal to occur before next year’s election, to conclude that bilateral trade talks were not going well. It is still unclear why the farm tour was cancelled, but officials on both sides are saying the talks were “productive.” The goal is for the two sides to meet again in October. In a similar vein, Beijing plans to assign government officials to 100 private companies supposedly to improve the “business&rdquo...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...