With the spring planting effort just around the corner, producers and traders are starting to get a handle on the outlook for the coming marketing year. That outlook suffered a bit of a shock following the January WASDE report, as USDA reiterated the large-supply narrative for U.S. and world grain markets. Now, with the WASDE behind us, the South American crops being harvested, and long-lead models giving more clarity on global weather patterns, WPI offers our thoughts on the likely trends that U.S. and global crop production and stocks are likely to see in 2026. Briefly, WPI’s research and models point to the end of 2025/26 and the first half of 2026/27 seeing large commodity stocks that will outpace relatively strong demand. E...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.