GOOD MORNING, Prices traded to new trading range highs on the weekend storm that damages immature crops and ultimately reduces production. This weather event, combined with the first official announcement of a negotiated US/China trade package of some sort, gave the bull a lot to munch on, with more bears still running to the exit signs. The so-called "Phase 1" of a broader deal included "intellectual property, financial services, and big ag purchases, for the US side, in exchange for a delay in the latest round of US tariffs. A limited currency pact was also included, with US Treasury Sec Mnuchin saying the department and administration will make a decision whether to rescind China's currency manipulation designat...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.