GOOD MORNING, The markets are firmer this morning with more optimistic viewpoints as to trade negotiations combined with the impact of the storm crossing the US. The USDA report was friendly for beans, and funds are probably getting long. Funds added to corn short positions, and this morning's strength indicates some are re-thinking their position. The market is now drawing strength from the chatter that the President will meet with China's chief negotiator today, which has the stock market higher on speculation that a deal could be closer at hand. WEATHER Storm path from the eastern Dakotas into Michigan with temperatures dropping towards freezing. Another shot of cold air next week (Wed/Thursda...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.