China: How Much Meat? The China-based agriculture consultancy JCI issued a report critiquing western media reports on the meat situation in the Middle Kingdom. It argues that China’s pork production will rebound much more quickly than westerners think, and that continued rapid growth in “expensive” meat imports is unsustainable. If China’s meat imports hit 6 MMT this year, it will represent less than 9 percent of that country’s domestic pork, beef and chicken production. Meat imports have been growing at 15 percent per year and JCI proclaims that is unsustainable. They leave U.S. supplies out of their analysis and simply project that ASF will drive up European pork prices and make imports by China unaff...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.