Export Sales and Shipments for January 31-February 6, 2025. Wheat: Net sales of 569,600 metric tons (MT) for 2024/2025 were up 30 percent from the previous week and 45 percent from the prior 4-week average. Export shipments of 577,300 MT were up noticeably from the previous week and up 85 percent from the prior 4-week average. The destinations were primarily to the Philippines (186,600 MT), Mexico (95,400 MT), the Dominican Republic (67,300 MT), Japan (62,300 MT), and Nigeria (36,500 MT). Corn: Net sales of 1,649,000 MT for 2024/2025 were up 12 percent from the previous week and 20 percent from the prior 4-week average. Export shipments of 1,354,300 MT were unchanged from the previous week, but down 5 percent from the prior 4-we...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.