House Agriculture Committee Chairman David Scott (D-Georgia) has indicated that negotiations for the farm bill will start in the very early weeks of 2022. Climate and nutrition programs will be the cornerstone of Scott’s and the Democrat Majority’s draft, but with a tenuous political hold on control of the House of Representatives it is not clear what direction the farm bill might take. The farm bill expires in 2023, and mid-term elections are in 2022. The conventional wisdom is that the Republicans will take the House, though the elections in about 11 months are an eternity away in political timelines, and anything can happen. The Senate, which is split 50/50, is up for grabs, but there is less consensus on the out...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...