Brazil has the largest fleet of cars converted to use the highest blends of ethanol, and the government is reportedly debating whether to remove duties on imports of the U.S.-sourced fuel. As is usual in many countries, the agriculture ministry opposes such a move, but others in the government see it as a strategic offering toward a larger bilateral trade agreement. The U.S. is already the largest supplier of ethanol to Brazil (see graph below), and when the current 600 million-liter import quota expires at the end of August, the 20 percent duty would still leave American ethanol competitively entering the market. Shipments of biofuel have been a growing market, and the trade war with China has made it more important as an outlet for surpl...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.