The U.S. beef cutout is still at elevated levels and cattle prices are in the doldrums as capacity and labor issues create a kink in the value chain. Bottom line, cattle supplies exceed the current ability of U.S. packers to process enough to meet domestic and export beef demand. Things are getting tight all over. Beef prices in Argentina are up more than 48 percent Q1 2021 over Q1 2020, so Argentina has put in a beef export ban. The ban has been met with a cattle producer strike withholding cattle from the market. The ban is for 30 days, but the situation is tenuous, as the mid-term elections are coming. Because of COVID, the elections have been postponed; the primary elections were moved from 9 August to 12 September, and the...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...