Feeder Cattle Hit Record Highs: Feeder cattle contracts are trading at $382.725/cwt, a record high, including adjusted for inflation. The previous peak was $320 in today’s dollars. Futures across the board remain elevated, averaging about $380/cwt, an indication that tight supplies will last into 2026. The support comes from limited cattle supplies, the lack of imports from Mexico, and the potential for herd rebuilding. NCC on Chicken Nuggets in New York City: The National Chicken Council (NCC) has sent a letter to New York mayor Eric Adams over a plan to ban processed meats, create new restrictions on artificial colors and preservatives, further limit low-calorie sweeteners, and aim to increase offerings of “minimally processed...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...