The expectations for tomorrow’s USDA WASDE report are set, and they are bullish. There will be fewer U.S. corn harvested acres, lower yields and thus reduced ending stocks. There will be less Argentine and Brazilian corn, and lower world stock. The same with U.S. soybeans, and the world will have less wheat. With that in mind, the market reaction this day before the report was to reduce prices except in soyoil and wheat. It was buy grains and sell soy at the open, but it reversed back into the pattern that has now held for the past several weeks. Today’s adjustments were in part an acknowledgement that the report’s expectations are already baked into the cake. It also reflects some more granular details: • U.S...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.