CBOT trade was active overnight with traders and world markets continuing to react to USDA’s WASDE. Physical prices in Europe and the Black Sea are rising, and Paris futures followed the trend higher as well. The day session at the CBOT, however, saw more consolidation trade with limited volume. Corn and wheat finished lower while soybeans settled slightly higher after USDA reported another round of “flash” export sales. Open interest in CBOT soybeans, wheat, and corn is growing, suggesting the post-WASDE rally is due to more than just short covering. Wheat, canola/rapeseed, and soon corn harvests are either ongoing or starting across the Northern Hemisphere, which will help provide direction for the markets, as well as th...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.