Once again, coronavirus dominated the market’s psychology and action after the WHO identified the new southern Africa strain as a “variant of concern” due to increased risk of reinfection. U.S. stock futures opened sharply lower when overnight trading began, with the Dow futures starting 800 points in the red. From there, trading was all about a “risk off” attitude and position liquidation. The S&P 500 and Dow both posted their worst Black Friday losses in history, ending 2.3 percent lower. The CBOT was hardly immune from the macro-market selling and nearly all ag futures gapped sharply lower at the opening. From there, it was a mix of continued selling and some markets (corn, wheat, and cattle, in p...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.