Outside markets were screaming hot today, but most agricultural commodities not so much. Tech companies boosted the Nasdaq by 2.43 percent and pulled along the Dow by nearly 2 percent and the S&P by almost 1.5 percent. But upbeat tech corporate earnings reports had no impact on grains and oilseeds, which are instead spinning down towards previous lows. Instead, China’s washout of another 233 KMT of corn put a pall over the grain market. It raised the total corn cancellations by China this past week to over a half million tons. An impending huge corn crop and improved moisture conditions weighed down wheat as well. The result was two contract lows (soyoil and HRS), but a more bullish animal protein outlook enabled a new cont...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.