Corn The corn harvest is beginning to gain momentum in Argentina. So far, 7 percent of the area has been harvested, with the core corn region already reaching 10 percent. Yields remain heterogeneous. Some areas are performing well above average, while others are showing the impact of late-season water shortages. Overall yields remain solid. Standing crops are still in very good condition, with most fields maintaining adequate soil moisture, further supported by recent rains. Harvest progress is starting to show in market indicators, and pressure is beginning to build. Truck arrivals at ports increased sharply last week, reaching nearly 100,000 MT unloaded per day. This increase is notable given that the harvest has only just begun and part...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.