No Ag Trade Details in Debates Democratic primary candidates for the U.S. presidency debated this week, and little was said about trade and nothing about agriculture. While the fight with China was referenced, most of the focus was on free healthcare, free college, a more open immigration policy, less guns and greater equality. As the candidates challenge each other for the support of far-left activists, one headline called it the party of bad ideas seeking to replace the party of no ideas. Agriculture is unlikely to be a focus, and candidates tend to avoid providing the nitty gritty details that support their positions on trade or any other topics. A Beef with Free Trade The EU and Mercosur surprisingly came to agreement on a tr...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...