Soy Export Sales Highlights Today’s USDA/FAS export sales report indicated exporters of U.S. soybeans and soymeal had fair success making export sales during the week ending 11 November. Sales of soyoil for export were excellent and the largest weekly total since the week ending 5 November 2020. Net soybean export sales last week for shipment in 2021/22 totaled 1,382,700 MT. That was 13 percent above the previous week, but down 20 percent from the past four-week average. The top sales were for China (727,500 MT), the Netherlands (133,000 MT), Spain (113,700 MT), Thailand (74,600 MT), and unknown destinations (60,100 MT). A sale for shipment of 7,800 MT of soybeans to Cuba in 2022/23 was shifted to 2021/22. Soybean exports totaled 2,...
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.